Trade mark registration
With continuous growth of international trade and the use of the Internet, trade mark protection becomes increasingly important. Registration of a brand as a trade mark grants the owner a statutory monopoly in the mark, which means they would have the right to sue for infringement, when another party uses the same or a confusingly similar brand relating to the same or similar goods/services to those covered by your registration.
Registered trade marks are a transferable property right which add value to a balance sheet and can substantially contribute to the success of a business being a strong marketing tool which attracts customers.
We will assist you with every step of the trademark registration process:
- Advising on the correct requirements for the registration of brands as trade marks
- Trade mark creation process, guidance and legal advice
- Trade mark registrations in all countries worldwide
- Design and logo registrations
Advantages of registering a brand
- Registration acts as a proof of ownership and entitlement to the trade mark.
- Registration grants a statutory monopoly in the mark. Even if a competitor comes to the idea totally independently at a later date, the owner of the trade mark registration has the right to take action for infringement, even without proof of actual damage.
- Registration can be obtained up to 5 years before the brand is to be used.
- Registered brands can have value, be transferred, or the rights to use the mark can be licensed for financial gain.
- Unlike patents and designs, Trade Marks remain registered as long as the renewal fees are paid every 10 years.
- Any individual or corporate body may register a trade mark.
Contact us for further information.